I Need A Website –
This is a great starting point, and a question we hear often whether or not it’s a direct email or phone call to the office. Nevertheless, your options are truly limitless; but also limited based upon your skill level, time to dedicate to the project itself, and the hassle of being able to handle things in a crisis.
For those of you who have been looking to build a website, we’re certain you’ve seen the familiar:
- Squarespace – no doubt full of clean design templates for all of you minimalists out there.
- Wix – for those of you who are interested in cheap, quick, and laggy designs; this one’s for you.
There are a plethora other options out there – but from the discussions I have in my everyday life, those are the two most sought after options aside from WordPress.
Not Just A Blogging Platform –
WordPress is not just a blogging platform – again, WordPress is not just a blogging platform. With over 1 Million users on WordPress, it would seem like a simple decision, but I will break it down for you as to why WordPress is one of the most sought after platforms, and is now being hidden in the shadows of the trendy Squarespace platform.
Why WordPress –
Lets bulletpoint:
- Yes, It was at once only a blogging platform – but it has eveolved into one of the msot sought after content management systems (CMS).
- It allows you to publish your own content on the web, the way you want to.
- Those special documents you create? Those are yours to upload, and be stored for easy access and can be linked or embedded onto any page.
- You don’t need to know HTML to use WordPress – and even if you want to dabble into more than just the basics, there are plenty of WordPress code asisstance options listed throughout their website.
- If you are using a specific theme, the person who designed it will often address questions or concerns related to the theme if you want to customize it.
- In addition, you also have a strong community online that is willing to lend an ear and help you solve problems – most often, very quickly.
Templates –
There are templates available for every type of web user:
- Portfolio – For the photographer, video professional, entrepreneur, artist, or anything of the like.
- Blogging/ Magazine – For the storyteller, travel blogger, wedding blogger, etc.
- Corporate – To showcase your business, whether a startup or Fortune 500.
- Creative – For the artist, hand made, etsy-type. This is where you compare Squarespace, because this is who they typically target.
- eCommerce – Trying to sell merchandize? This one’s for you.
- Education – For downloable content to inform your audience whether for profit, or nonprofit.
- Miscellaneous – To be honest, you could use any of these themes and cater them to your needs.
As Seen Below –
Our customized theme allows us to showcase our blog updates at the bottom of our web page, as well as highlighting important topics on the home page that people would typically be looking for.
Overall –
We have been fortunate to work with clients from all different categories, just like those listed above, and have continued to see WordPress used in many creative outlets. As a small business, WordPress is a huge platform to utilize for developing content, showcasing that content, and blog writing – remember, WordPress started as a blogging platform, and they still allow you to use that. Whether you have the time to or not, updating your website with a new blog update twice a week would suffice, but if you have the time to write relative content often, we would advise you to do so. This helps you with SEO in a small way, and if used correctly, you can post your updates to your Google+ page, LinkedIn Business Page, Facebook, and Twitter accounts – Twitter being the one to spread your content like wildfire.
If you are considering developing a website, but don’t have the time to work out everything on your own, please feel free to contact us.
We not only build websites on WordPress, but we offer consulting services as well.